UEI vs. DUNS: What Changed and Why It Matters for Your Business

If you’ve ever tried to register your business for federal contracts, you’ve probably heard of the DUNS number. But as of April 2022, that all changed. The federal government officially replaced the DUNS number with the Unique Entity Identifier (UEI). This shift wasn’t just a technical update—it was a strategic move designed to simplify and streamline access to federal opportunities.
So what exactly changed, and why should small businesses care?
What Was the DUNS Number?
Previously, businesses needed to apply for a Data Universal Numbering System (DUNS) number from Dun & Bradstreet in order to register on SAM.gov and pursue federal contracts.
What Is a UEI?
The Unique Entity Identifier (UEI) is now issued directly through SAM.gov. It’s a 12-character alphanumeric ID assigned when you register your business in the System for Award Management.
Why the Change?
- Government Control:
The UEI eliminates the need to go through a third-party provider (Dun & Bradstreet), centralizing and streamlining the process. - Faster, Simpler Registration:
Getting a UEI is now part of the SAM.gov process—no external steps required. - Cost-Free:
Unlike the DUNS, which could involve upselling or added services, the UEI is free and automatic with registration. - Increased Transparency:
The change aligns with initiatives like “Buy American, Hire American,” improving vendor visibility and tracking for federal agencies.
What This Means for You
- If You’re New:
You’ll receive your UEI automatically when you register at SAM.gov. - If You Already Had a DUNS:
Your SAM.gov registration was transitioned, and a UEI was assigned to your existing profile. - Always Use Your UEI:
Going forward, the UEI is the official ID used across government systems like USAspending.gov, FPDS, and DSBS.
How It Affects Your Federal Contracting Journey
This change is especially relevant for small businesses aiming to win federal contracts. With increased focus on domestic suppliers, sustainability, and set-aside goals, your UEI serves as your digital footprint across federal procurement platforms.
- Registration Basics:
UEI is required to be visible and active in SAM.gov. - Opportunity Tracking:
Tools like USAspending.gov and FPDS rely on UEIs for spending transparency. - Networking and Searchability:
Contracting officers use UEI-linked profiles in DSBS to discover new vendors.
Why This Fits GovPointe
At GovPointe, we’re all about simplifying government contracting. We help small businesses like yours:
- Register properly and confidently on SAM.gov
- Understand what the UEI is and how it connects to other platforms
- Keep your profiles consistent across DSBS, FPDS, and USAspending
- Align with compliance-driven policies like “Buy American, Hire American”
Final Thought
The transition from DUNS to UEI isn’t just a number change—it’s a signal that the federal government is modernizing and making it easier for small businesses to compete. Don’t let outdated information or confusion hold you back.
Need help getting registered or understanding what this change means for your contracting journey?
Email: [email protected]
Phone: (775) 502-1002
GovPointe: Making federal contracting clear, actionable, and accessible for small businesses ready to grow.